{"id":2198,"date":"2026-01-06T17:33:52","date_gmt":"2026-01-06T22:33:52","guid":{"rendered":"https:\/\/biolabor.net\/?p=2198"},"modified":"2026-10-06T11:27:48","modified_gmt":"2026-10-06T16:27:48","slug":"biolabor-2026-nueva-marca-nueva-plataforma-digital","status":"publish","type":"post","link":"https:\/\/biolabor.net\/en\/comunicados\/biolabor-2026-nueva-marca-nueva-plataforma-digital\/","title":{"rendered":"Biolabor Unveils Its 2026 Brand Update and New Digital Platform"},"content":{"rendered":"<p class=\"wp-block-paragraph\">Biolabor Unveils Its 2026 Brand Refresh, New Corporate Identity and Digital Platform<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Biolabor officially announces the launch of its 2026 brand refresh, a strategic milestone that reflects the company\u2019s evolution, regional growth and ongoing commitment to innovation, technical support and close customer relationships.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This refresh marks a new chapter for Biolabor, aligning its corporate identity with a clearer, more modern value proposition focused on the customer experience. The new identity conveys precision, technical strength and trust\u2014qualities that have defined the company throughout more than 60 years of supporting industry in Colombia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As part of this process, Biolabor also introduces its new website, a completely redesigned digital platform offering more intuitive navigation, specialized technical content and easy access to information on solutions, industry applications, calibration services, technical support and training. This resource strengthens the company\u2019s consultative approach and improves interaction with customers, partners and the manufacturers it represents.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>\u201cThis brand refresh is more than a visual change. It represents our evolution as an organization, our commitment to technical excellence and our decision to communicate more clearly and personally, in line with the real needs of industry,\u201d<\/em> said Biolabor\u2019s management team.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">La marca Biolabor 2026 consolida a la compa\u00f1\u00eda como un socio estrat\u00e9gico integral, m\u00e1s all\u00e1 del suministro de equipos, reforzando su posicionamiento en medici\u00f3n de viscosidad y control de calidad, transferencia de fluidos y procesos industriales. Este nuevo cap\u00edtulo reafirma su rol como distribuidor exclusivo de marcas como Ametek-Brookfield, FLUX-GER\u00c4TE GMBH, y Frings, entre otros, en Colombia, ofreciendo tecnolog\u00eda de clase mundial con respaldo t\u00e9cnico local especializado.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Through this transformation, Biolabor reaffirms its core promise:<br><strong>Through this transformation, Biolabor reaffirms its core promise:<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The new corporate identity and digital platform are now available at <a href=\"https:\/\/biolabor.net\/en\/\">www.biolabor.net<\/a>. To learn more about this evolution and stay informed about company news, visit the website or follow <a href=\"https:\/\/www.linkedin.com\/company\/biolabor-sas-colombia\/\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a> , Biolabor\u2019s official page.<\/p>","protected":false},"excerpt":{"rendered":"<p>The company begins a new chapter by aligning its identity, value proposition and digital experience, with a clearer focus on technical support, customer relationships and consultative guidance for industry.<\/p>","protected":false},"author":5,"featured_media":2618,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[426],"tags":[],"post_folder":[],"class_list":["post-2198","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicados"],"acf":[],"_links":{"self":[{"href":"https:\/\/biolabor.net\/en\/wp-json\/wp\/v2\/posts\/2198","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/biolabor.net\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/biolabor.net\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/biolabor.net\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/biolabor.net\/en\/wp-json\/wp\/v2\/comments?post=2198"}],"version-history":[{"count":4,"href":"https:\/\/biolabor.net\/en\/wp-json\/wp\/v2\/posts\/2198\/revisions"}],"predecessor-version":[{"id":4871,"href":"https:\/\/biolabor.net\/en\/wp-json\/wp\/v2\/posts\/2198\/revisions\/4871"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/biolabor.net\/en\/wp-json\/wp\/v2\/media\/2618"}],"wp:attachment":[{"href":"https:\/\/biolabor.net\/en\/wp-json\/wp\/v2\/media?parent=2198"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/biolabor.net\/en\/wp-json\/wp\/v2\/categories?post=2198"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/biolabor.net\/en\/wp-json\/wp\/v2\/tags?post=2198"},{"taxonomy":"post_folder","embeddable":true,"href":"https:\/\/biolabor.net\/en\/wp-json\/wp\/v2\/post_folder?post=2198"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}